Derek Gordon, VP Marketing, yieldsoftware, discusses his company’s first time exhibiting at SES San Jose 2009. yieldsoftware is a web marketing company that serves small and medium sized businesses and agencies. yieldsoftware has a web-based application called the yield web marketing suite that enables any company to do PPC campaign advertising across Google, Yahoo and Bing. Derek also describes yieldsoftware’s fully automated SEO component that enables you to improve your natural search engine rankings. In addition, yieldsoftware integrates a landing page optimization model that allows you to do multi-various tests of your landing pages to get the best possible conversion rates. yielfsoftware features a blog on their website which caters to tips and strategies for search marketing. For more information on yieldsoftware, please visit: http://www.yieldsoftware.com

Duration : 0:2:17

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