Greg Jarboe, SEO-PR, interviews Jens Munch, Google on the subject of local search at SES London 2011. Jens says there is incredible growth in mobile traffic and therefore local searches and there is a huge benefit for retail industry, in particular. We are working more and more with structured data, according to Jens, and data feeds deep partnerships with retailers and other players in the market. Jens talks about Google’s real-time search capabilities, including live Twitter updates. In the end, Jens says local search is about the basics. This includes structuring your website properly so it can be crawled and indexed by Google appropriately, in addition, for retailers it means providing Google with feeds that will help determine where your stores are located.
To learn more about speaking at SES London, please visit:
http://www.seslondon.com
Duration : 0:3:16
Create a search engine for any purpose. This search engine can be implemented anywhere to search your website content, or to search pages on the web.
Toronto’s Eden Advertising explains the external factors that enhance your search engine placement and rankings during their Search Engine Optimization seminar.
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Jon Myers, Yahoo, interviews Ciaran Norris, Head of Digital, Mindshare Ireland, and Tom Jones, Head of Media, iCrossing, both of whom spoke on the Beyond Search: different ad formats, ppc, and social media panel at SES London 2011. Ciaran says there is so much more available to marketers beyond Google and limiting your objectives to being just on the first page of Google rankings. Tom says the shift in data beyond Google is dramatic but online retailers must consider the new ad formats, with the emergence of site links and ad extensions, for products and places, which works to reinforce credibility in the online marketplace. Jon sums up the discussion by highlighting the new additions to ad display formats and demand site platforms. 
SEOPressor is one of the most powerful and useful plug-ins for the WordPress blogging platform. It helps blog owners get high rankings for their blogs by targeting keywords in their posts and getting these keywords ranked high in Google and other search engines.
http://www.google.com/howgoogleworks | The life span of a Google query is less then 1/2 second, and involves quite a few steps before you see the most relevant results. Here’s how it all works.
Google recommends to focus less on traffic. To sign up for the webinar, visit http://dink.at/95.htm
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Duration : 0:10:44
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